Скачать книгу (размер 1 432 Kb , формат fb2, страниц 282) Аннотация: Following his «New York Times» bestseller, «The Long Tail, Free» is another look at the radical new way business is done... [It] shows a new economic model that goes way beyond the old concepts of free with purchase'. Will Baillett.
Скачать книгу (размер 1 462 Kb , формат fb2, страниц 288) Аннотация: What happens when there is almost unlimited choice? When everything becomes available to everyone? This book shows that the future of business does not lie in hits — the high-volume end of a traditional demand curve — but in what used to be regarded as misses — the endlessly long tail of that same curve.
Скачать книгу (размер 1 299 Kb , формат fb2, страниц 256) Аннотация: What happens when there is almost unlimited choice? When everything becomes available to everyone? And when the combined value of the millions of items that only sell in small quantities equals or even exceeds the value of a handful of best-sellers? In this ground-breaking book, Chris Anderson shows that the future of business does not lie in hits — the high-volume end of a traditional demand…