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Dixon A.: The Challenger Sale: Taking Control of the Customer Conversation

Скачать книгу (размер 1 217 Kb , формат fb2, страниц 240) Аннотация: In The Challenger Sale, Matthew Dixon and Brent Adamson share the secret to sales success: don't just build relationships with customers. Challenge them What's the secret to sales success? If you're like most business leaders, you'd say it's fundamentally about relationships — and you'd be wrong. The best salespeople don't just build relationships with customers. They challenge them. Matthew…